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Renée Middleton of Taco Johns

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Renée Middleton of Taco Johns

Renée Middleton, Vice President of Marketing for Taco John’s, will share how one of our region’s favorite quick-service restaurants develops and executes strategic marketing initiatives at the national level that tie into the chain’s local personality through the “My Town. My Taco John’s” campaign.

Renée’s marketing team and agency partner balance national branding, a year-long promotional calendar filled with feature menu items and limited time offers, local store marketing and digital marketing, all designed to grow sales and support this iconic brand.

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